by Thomas Traplin | Feb 21, 2022 | Marketing, Podcasts, Tech
For most game store owners, SEO is techno jargon. Something that only the biggest ecommerce businesses need to think about. I've also heard variations of the sentiment that it’s impossible to compete with the big players like BGG and Amazon in the search engines.... 
by Thomas Traplin | Mar 3, 2021 | Podcasts, Tech
Devon Chulick is the Founder and COO of StartPlaying.Games, a service that helps connect tabletop RPG gamers and professional game masters together to create amazing gaming experiences. Devon has been involved in the eCommerce industry for over a decade with a number... 
by Thomas Traplin | Mar 29, 2020 | Marketing, Podcasts, Tech
Joe Masilotti is on the show to talk about how WeTabletop can help game store owners get in front of more customers and fill up their events more consistently. WeTabletop allows players looking for games to connect with store owners hosting those games, and they're... 
by Thomas Traplin | Jan 20, 2019 | Marketing, Podcasts, Tech, Tools
Over the course of the last year, Chatbots have been making a lot of noise in the industry. They are either the cutting edge in marketing technology, poised to change the way people interact with businesses, or they're a fad flash in the pan. Just another shiny object... 
by Thomas Traplin | Dec 6, 2018 | Podcasts, Tech
The days of Magic Online are numbered, at least in its current form. The question we explore today is "Will Wizard's of the Coast shut down Magic Online?" and how will this affect local game store owners. The short answer is "yes", the long answer is "it's... 
by Thomas Traplin | Sep 5, 2017 | Podcasts, Sales, Tech, Tools
Nate Petersen is the owner of Backstage Hobbies and Games, West Michigan's premier vintage Video Game, Board Game, and Trading Card Game store. This episode isn't just a feature on Nate's game store in Michigan. Nate is also the Director of Retail Operations at ION...