by Thomas Traplin | Sep 4, 2026 | Podcasts
"For us, community is not a marketing strategy. It is literally part of our operating model." If you’ve ever wondered what it actually takes to turn a bookstore and game store into a place people never want to leave, this conversation is packed with answers.... 
by Thomas Traplin | Jun 29, 2026 | Podcasts
Opening a game store is easy to romanticize. Running one is where the real lessons begin. In this episode, I talk with Trey MacCampbell, owner of Brass Dragon Games, about what he’s learned in the first seven months of running a tabletop game store. We cover why rent... 
by Thomas Traplin | Mar 26, 2026 | Podcasts
In this revealing episode, Lynn Potyen from The Game Board and Price Johnson of Cephalofair Games discuss the hidden crisis of tariffs impacting the tabletop games industry. Discover how sudden trade policies and tariff chaos are causing layoffs, delaying products,... 
by Thomas Traplin | Jan 31, 2026 | Podcasts
“Google Business Profile is where your store’s introduction is made” What would the impact of having 100 extra potential customers walk into your store each month be? People who are interested in the games and products you have to sell. How would... 
by Thomas Traplin | Dec 10, 2025 | Podcasts
Google calls Q5 a ‘distinct, high-value shopping season,’ and their data is fascinating which is why I wanted to talk about it. But the magic here goes way beyond Google ads. Game stores can use this Q5 behavior across their entire business — events, email,... 
by Thomas Traplin | Oct 20, 2025 | Podcasts
In the continuation of our holiday series on the podcast (check out the first episode right here), today we're tackling one of the biggest weekends of the year, Black Friday, Small Business Saturday, and Cyber Monday. It is three days, four days technically, of pure...