by Thomas Traplin | Nov 4, 2020 | Marketing, Podcasts
Join me as I tell the story of interviewing for the position of marketing manager for Star City Games and my plan for improving the marketing strategy of one of the biggest Magic: the Gathering businesses in the world. Resources Mentioned semrush.com... 
by Thomas Traplin | Oct 16, 2020 | Articles, Fundamentals
2020 is a time of transition. Economies are shifting, politics has invaded every sphere of life apparently, and the way we work and relate to each other is moving into a more remote and digital direction. What does this mean for game stores, where up until now the... 
by Thomas Traplin | Oct 7, 2020 | Community, Marketing, Podcasts
Brenda and Paraic Mulgrew are the owners of the incredibly thematic Knight Watch Games in San Antonio. Knight Watch Games is a full service gaming center that specializes in board games, card games, miniatures, and role-playing and is beautifully decked out in... 
by Thomas Traplin | Aug 7, 2020 | Podcasts
Kylie Prymus has been the owner of Games Unlimited in Pittsburgh, Pennsylvania since 2015 but Games Unlimited is one of the original founding game stores in North America. Opening their doors for the first time in 1979, Games Unlimited has been serving the Pittsburgh... 
by Thomas Traplin | Jul 29, 2020 | Articles, General Business
Hasbro released its financial statements report for the second quarter of 2020 with things looking pretty rough overall. Hasbro revenue declined by 29% year over year with all but Hasbro Gaming reporting losses in its brand portfolio. Magic: the Gathering declined in...