by Thomas Traplin | Jun 30, 2021 | Podcasts
In today's episode we are going straight to the source and exploring what makes the WPN program tick, how to achieve that coveted Premium status for your game store, and how to make the most it. Luke May is the Retail Experience Specialist for Wizards of the Coast in... 
by Thomas Traplin | Jun 26, 2021 | Podcasts
Curt Covert is the founder, creative force and jack-of-all-trades at Smirk & Dagger. He’s worn all the hats including art director, copywriter, marketer and concept director, and in a past life he was also a creative director and marketing planner for promotion... 
by Thomas Traplin | May 14, 2021 | Podcasts
On May 13th, 2021, Wizards of the Coast announced plans to move away from it's current iteration of Organized Professional Level Play and phase out the MPL and Rivals leagues. The 2021-2022 season will be the final season of Wizard's foray into e-sports in it's... 
by Thomas Traplin | Apr 28, 2021 | Podcasts
Molly Zeff, the cofounder of Flying Leap Games is on the Manaverse Podcast to talk about getting into the game publishing business and what she learned by visiting over 250 game stores all over the world. If you're interested in discovering how to get your game... 
by Thomas Traplin | Apr 20, 2021 | Articles, Marketing
All businesses have a brand. It's either built by design or by default. If yours is the latter you are probably going to run into issues with the Brand Recognition portion of the WPN process. Here are some tips and examples of what makes solid FLGS brand recognition...