by Thomas Traplin | Dec 24, 2014 | Articles, Community, General Business
This is the third instalment in the Level Up series. If you haven’t read the first two parts you can find the first one here and the second one here. Each one leads into the next but if you prefer to read things backwards I can’t stop you. Some people like... by Thomas Traplin | Dec 2, 2014 | Articles, Community, General Business
Last time we talked about how to turn customers who don’t play Magic into beginner/casual players. That article can be found here if you haven’t read it yet. The principle behind the concept of the Customer Development progression is that a local game... by Thomas Traplin | Nov 18, 2014 | Articles, Community, General Business
Magic: the Gathering is an excellent game. 21 years and still growing is a pretty good track record. It is fairly easy for a local game store to open up, declare that they have game tables and Magic cards for sale and have a steady source of income for their business.... by Thomas Traplin | Apr 16, 2014 | Articles, General Business
Below is a list of features that every single game store should aspire to have. For those of you who are considering opening your own store use this list as a road map. There is far more to running a proper business than the bullet points down below but if these... by Thomas Traplin | Feb 12, 2014 | Articles, Tournaments
This is almost the first piece of content I have ever posted on the internet. Before this the last time I participated in the great forum of the internet was answering a few questions about a tournament I was running on www.mtgontario.com. For those who don’t...