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MTG Lawsuit #2, Chris Cocks and the Parachute Strategy

MTG Lawsuit #2, Chris Cocks and the Parachute Strategy

by Thomas Traplin | Jan 29, 2026 | Articles

In a surprise twist of the ongoing story of Hasbro and Wizards of the Coast being sued, more information has emerged. According to yet another lawsuit, separate from the one shareholders are currently bringing against Hasbro, this one filed by a couple of Florida...
Hasbro Lawsuit 2026 Edition: Lawsuit Claims Hasbro Misled Investors And Is Diluting MTG’s Brand

Hasbro Lawsuit 2026 Edition: Lawsuit Claims Hasbro Misled Investors And Is Diluting MTG’s Brand

by Thomas Traplin | Jan 24, 2026 | Articles

Hasbro is under fire again. “A new lawsuit filed by shareholders of Hasbro against the company and its directors alleges that company leadership has mismanaged Magic: The Gathering by overprinting sets of cards, thereby devaluing existing ones. It also, quite...
The Early Struggle Every Game Store Faces (And How to Get Noticed Locally)

The Early Struggle Every Game Store Faces (And How to Get Noticed Locally)

by Thomas Traplin | Oct 7, 2025 | Articles

Every game store owner knows the feeling: you’ve poured your savings into inventory, fought through permits and construction delays, opened your doors at last… and then realized that getting people through those doors is a whole different challenge and a different...
Scan. Sort. Done. Time’s Running Out On The CardMill KS!

Scan. Sort. Done. Time’s Running Out On The CardMill KS!

by Thomas Traplin | Aug 14, 2025 | Articles

If you’ve ever faced a mountain of unsorted Magic: The Gathering, Pokémon, Lorcana, or other trading card game (TCG) cards and thought, “There has to be a better way…”, but you’re not ready to drop $10,000 on a massive sorting machine — the solution is here....
Roll for Engagement: Game Store Email Strategies Beyond Promotions

Roll for Engagement: Game Store Email Strategies Beyond Promotions

by Thomas Traplin | Mar 7, 2025 | Articles, Marketing

Love it or hate it, sending emails for your game store is a great way to stay connected to your customers and drive sales in store and online. Even if you think email is dead and you’re someone who unsubscribes from every email newsletter that finds it’s...
Take the Initiative: Marketing Your Game Store Like a Main Character

Take the Initiative: Marketing Your Game Store Like a Main Character

by Thomas Traplin | Mar 4, 2025 | Articles, Marketing

As a tabletop game retailer, you’re in the business of selling storytelling and shared experiences. You are a purveyor of good times. A connoisseur of fun with friends and family. A dispenser of quests and epic adventures. You’re selling products that I would argue...
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Check out some recent posts

  • MVP162: Mastering Your Store’s Google Business Profile with Bill Hibbler
  • MTG Lawsuit #2, Chris Cocks and the Parachute Strategy
  • Hasbro Lawsuit 2026 Edition: Lawsuit Claims Hasbro Misled Investors And Is Diluting MTG’s Brand
  • MVP161: Q5 – The Secret Shopping Surge After the Holidays
  • MVP160: Game Store Strategies for Black Friday Weekend
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